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A lot of Cambridge Analytica’s former staff at the moment are allegedly engaged on President Trump’s 2020 re-election marketing campaign. That is based on a report from the Related Press, which studies that the marketing campaign is utilizing a brand new information evaluation firm, Knowledge Propria, and has begun engaged on a mission that’s just like what Cambridge Analytica was tasked with doing for Trump’s 2016 marketing campaign. Knowledge Propria is headed up by Matt Oczkowski who was a strategist at Cambridge Analytica. Naturally, Oczkowski has denied the declare. The corporate can be affiliated with not less than 4 different staff that used to work with Cambridge Analytica.
Cambridge Analytica turned an enormous scandal for Facebook only a few months in the past, when it was made public that the corporate had farmed a ton of information from Fb customers to assist get Donald Trump elected. Now Cambridge Analytica didn’t do that only for Trump, that they had additionally labored with numerous different campaigns as properly, and have been profitable. However whereas working for the Trump Marketing campaign, Cambridge Analytica had developed functions that have been used on Fb to get contact lists and create adverts that have been in a position to get extra votes for Trump. It was a reasonably large concern for Fb, and tens of tens of millions of customers had their information scraped from the positioning. This culminated with Fb’s CEO, Mark Zuckerberg having to testify earlier than Congress final month. The problem with Cambridge Analytica wasn’t that it was gathering data (many corporations do that already, together with Fb and Google), however the concern was the truth that Cambridge Analytica had accomplished it whereas violating Fb’s phrases and in addition not asking for permission from customers.
The Related Press has already acknowledged many sources of their report that Knowledge Propria are working with Trump’s re-election marketing campaign for 2020. It’s nonetheless a bit early to be excited about a Presidential election, however right here we’re. Hopefully customers are extra conscious this time round of what’s going on and don’t simply surrender their data very simply.
The put up Former Cambridge Analytica Employees Working On Trump’s 2020 Campaign appeared first on AndroidHeadlines.com |.
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